Over the past two years, Jenna Linden has had the opportunity to grow professionally as the Digital Marketing Coordinator for Aspen Skiing Company, publicly known as Aspen Snowmass. From compiling monthly website and social analytics reports to sending weekly email newsletters (to a list of ~160K+), to initiating and managing a social media influencer program, she’s experienced many facets of digital marketing. She has helped strategize and execute two major national marketing campaigns, #TheAspenWay and #GiveAFlake. She has managed a successful blog program and dove into the world of SEO. Most importantly, she’s learned how to successfully analyze a variety of metrics and successfully make changes to overall marketing strategies.
As a student at a rigorous liberal arts college, she learned how to effectively manage many tasks and produce high-quality work in a timely manner while working at a part-time startup company. Majoring in Strategic and Corporate Communication has given her the skills to efficiently communicate within a start-up company, as well as within a corporate environment. Now, she is taking her profession remote and is excited to see what the future holds.
Digital Marketing Maven